Western Son Retail POS
Western Son Vodka is proudly rooted in Texas culture, but its retail presence wasn't fully reflecting that bold personality. To help the brand stand out in a crowded liquor store environment, I developed a retail POS system inspired by the Texas landscape, featuring desert imagery, cacti, and vibrant color. The result was an eye-catching store takeover that strengthened brand recognition and created a memorable retail experience.
Creative direction & DESIGN: Madaline Spinks
————————
3-SHELF DISPLAY, BAR MAT & TRUCK WRAP
————————
COUNTER BIN, CASHIER MAT, & WINDOW CLING
————————
